The Robert Teeter Collection
The George Bush Presidential Library is pleased to announce the opening of the Robert Teeter Collection. The collection encompasses 34.4 linear feet of materials (68,800 pages) ranging in date from 1979 to 1992.
Mr. Teeter is currently (February 2003) the president of Coldwater Corporation, a consulting and research firm in Ann Arbor, Michigan. Teeter has coordinated public opinion polls for several Republican presidents including Richard Nixon, Gerald Ford, and George H. W. Bush.
In his capacity as president of Market Opinion Research, Teeter conducted several opinion polls during the presidential campaign of 1992 (during which he also served as President Bush's Campaign Chairman), providing timely assessments of voter attitudes, hypothetical primary and general election match-ups, and presidential and congressional approval ratings. These findings are analyzed and presented in the form of tables, reports, graphs, and verbatim responses. In addition, poll respondents are broken down according to several criteria including, but not limited to, state and locale of residence, sex, income level, race, religion, and level of education.
The holdings in this collection provide a wide array of polling data at the state and local level for the several presidential primaries and campaigns in which President George H.W. Bush was involved including his unsuccessful bid for the Republican presidential nomination in 1980; his election that same year and re-election in 1984 as Ronald Reagan's Vice President; his election as President in 1988; and his unsuccessful re-election bid in 1992.
In addition, the records contain polling data related to issues of concern to the people of the United States. These issues include the public's perceptions of the president's job performance, the general state of the union, the economy, reactions to candidate/ presidential speeches, crime, drugs, health care, education, taxation, the federal budget deficit, Iran-Contra, and the Persian Gulf crisis. The holdings also contain studies of the media treatment of President Bush, debate preparation materials, reports on issues of local importance throughout the U.S., talking points for Republican operatives, and campaign trip schedules for President Bush and Vice President Quayle.